Disappointed
by SLS on Sep 19, 2026
1 out of 5 stars
Called Belairdirect and was able to speak to an agent IN MINUTES. Who walked me through getting a quote for the insurance. He was kind, funny, and seemed like a generally good guy.
For a mere $340 I can get FULL COVERAGE FOR DAMAGE I DO OR DONE TO ME UP TO $1,000,000!! I could ram my car into a lambo and still have money left over. And for ONLY $10 EXTRA, they will give you a RENTAL CAR if yours gets totaled until it can be fixed, AND offer 4 uses of roadside assistance per year.
BELAIRDIRECT IS THE GOAT!!!!
Some of the agents are super incompetent and they straight up lie regarding the policy and the pricing. I had a terrible experience with them and I'm never going back
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Belair retroactively altered my insurance policy, increasing fees and adding conditions, even though there were no changes to the house they've insured for years.
When it was Canadian Direct, you received fair discounts for safe driving, no accidents, loyalty, etc. The cost of insurance was much cheaper and better coverage. Since it has changed to Belair, the rates have gone up and the discounts are much less. Even with the "discounts", it is $300 more than the same coverage as another company. The agent told me that I could get up to a 25% discount if I agreed to use their app that monitors my driving. I have to get their app and keep my cell phone on while driving. There is enough intrusion in modern-day life without my activity being monitored through my phone. That was the final straw for me. I have over 40 years of safe driving, if that doesn't qualify for a discount I don't know what would. Ending my contract with Belair.
A representative was so professional and knowledgeable that I not only reinstated my insurance but also change my mind of switching over my insurance company for better rates upon my renewal. Thank you for working with the customer's needs and helping me to get back on the road with very good coverage.
If you have a good driving record in AB, you should pay around $110/month (women - $105/month and men - $113/month). Do you overpay? Get an Alberta car insurance quote to start saving.
I joined Belair during 2016 when they had their big “Accident Forgiveness” campaign. Now, four years later, after my first collision, I find out that accident forgiveness was not added to my policy and no one at any point told me it needed to be added. Then the person on the phone said I could add it with my next car, forgetting that I JUST HAD A COLLISION and am no longer eligible. She made sure to highlight they’re the only Canadian Company offering accident forgiveness, but that doesn’t matter if it can’t actually get it. Once they pay me out for my car I am likely never dealing with them again.
Canceled after 5 days when we realized the coverage was half of what we had with the other company. They charged 200 cancellation fee didn’t care rude and patronizing representatives we will never deal or recommend this horrible company!
Was a loyal Belair customer for 10 years. When I split up with my spouse I called them to remove him from my insurance policy and a month later they informed me that my upcoming renewal would actually be more money than when we had two cars and 2 drivers. They also informed me that my personal 10-star rating would be dropped to a four-star to "accommodate the change". This made no sense so, I spoke to two different representatives who could not get any logical explanation of what they were talking about and ended up just cancelling going elsewhere and saving over half. I don't recommend this company! They are unethical and they will jack your rates with absolutely no explanation or reason. I also cancelled well within my policy guidelines and they are trying to take a cancellation fee from me.
I've been a Bellair Direct client for 2 years. I called in to get a quote on an additional vehicle for insurance. I spoke about using the new car for business. The representative wrote down all my quote information and sent it to an underwriter who declined the coverage for commercial use. They told me I could call in to cancel coverage if I go with another company. A few days later I call in to ask for a quote on personal use of the additional vehicle instead of business use. They told me they can't cover the new one, and my coverage on the OLD car is set to be automatically cancelled within one week because I am "using my vehicle for business". Quotes are not just quotes at Bellair. If you inquire, they can and will cancel you on the spot. I now have to find regular insurance elsewhere.
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Loyal customer, 25+ years of a clean driving record and payment always on time. Belair Direct gave me two weeks to find another insurance provider after they cancelled my policy September 2, 2026. Why? Because I called asking what insurance would be for my son who had negative driving experiences (his doing). They took the information and came back and said that because he lived with me I was too high a liability for them to even insure me and I had 14 days to find something else. I did and haven't looked back. I then receive a letter in the mail from them threatening me with collections if I didn't pay the owing $11.33 from my cancelled policy...that they cancelled!!! I had to pay it to not have it sent to collections but only losing my mind on them.
You can make your own decisions. I don't leave reviews...good or bad. But I am so frustrated by this company that I just had to write this review. Their customer service is garbage and the one claim I had for my car they refused because of a technicality in me not having the coverage, which I did. Things happen for a reason and I know my review won't mean anything to these leaches. All I am thankful for is being as far away as humanly possible from Belair Direct.